Web Consulting

Most business owners in Nashville and the surrounding area know they need a better online presence, but they're not sure where to start — or whether the advice they're getting from agencies and vendors is actually sound. That's where consulting comes in. I sit down with you, look at what you have, and tell you what's working, what's not, and what you should prioritize with your budget. Sometimes that means you need a new website. Sometimes it means your current site just needs a few fixes and better SEO. I'll tell you the truth either way.

When Coldwell Banker Commercial came to me, they had an outdated site on an expensive platform they'd outgrown. I evaluated their options, recommended a modern tech stack that would cut their hosting costs and improve load times, and laid out a migration plan that minimized downtime. For a fitness studio in Nashville, consulting meant something completely different — they needed guidance on which booking platform to integrate and how to structure their membership tiers online. The advice is always tailored to the business.

My consulting covers website strategy and planning, technology stack recommendations, platform selection guidance, digital transformation roadmaps, vendor evaluation, project scoping, and performance and security audits. I also offer training sessions for teams that need to manage their own content or social media more effectively. Whether you need a one-hour strategy session or an ongoing advisory relationship, I work on your terms.

The value of consulting is avoiding expensive mistakes. I've seen businesses spend tens of thousands of dollars on platforms they didn't need, plugins that slowed their site to a crawl, or marketing campaigns that targeted the wrong audience entirely. Twenty years of building for every kind of business — healthcare, fitness, hospitality, real estate, home services — means I've seen most of the pitfalls before. I'd rather help you skip them than rebuild after the fact.